Convenient [seo Services] Programs Under Scrutiny Helpful Guidance On Choosing Key Aspects In No site is too small to compete in a niche, even if it currently drives zero traffic. Optimizing your small website begins with on-page and mobile factors. On-page optimization is critical for a site of any size, but its especially important for smaller websites. Youll need to optimize yoursite structure, links, keywords, meta tags, meta descriptions, canonical tags, URLs, and content. You also need to optimize for mobile and usability. Focus on the following areas to drive more traffic and attract customers. Most CMS platforms allow you to change and edit URLs. For instance, in WordPress, you simply insert your posts title into the Title section, and it automatically turns it into a readable URL like this: To optimize the URL, you can also change the slug in the Yoast SEO plugin: Users should be able to understand a pages contents simply from reading the URL. For more tips, check out 15 SEO Best Practices for Structuring URLs on Moz. For the original version including any supplementary images or video, visit SEO - On Page Content Optimization CEO - On Page Content Optimization Watch More Videos at: http://wow.tutorials point.Dom/video... Lecture By: Asia Hussain, Tutorials Point India Private Limited. Tips For 2017 On Picking Out Indispensable Factors For That changed in 2017, however. Google meta descriptions can now be as long as 320 characters . In the screenshot below, the first meta description is 161 characters long. The second one is 240 characters long, and it does not get truncated. However, when it comes to local SEO Googles longer search snippets , its really pixels, not characters, that actually matter. Based on the width of the device, your ideal meta description can be between 160 and 320 characters long (920 -1,840 pixels). That is why, if you have short descriptions, you should not necessarily try to squeeze more characters in. On top of that, bear in mind that Google does not always display manually assigned meta descriptions. When the situation calls for it, it generates unique, longer descriptions by simply pulling a relevant piece of content from a page. For the original version including any supplementary images or video, visit